Ajax Systems launches Sales Hero, a sales course

This is the first video sales course from Ajax Systems designed for installers and sales managers in security and installation companies who work directly with customers and offer them Ajax security systems. The course program is full of effective methods and useful tools for sellers, proven by the many years of experience of the Ajax Systems team. Sales Hero aims to help partners negotiate more effectively and increase the average check.

The video course is available 24/7 from a smartphone or computer. If the participant pauses the course, they can always pick up where they left off.

Development with Ajax

The course for sales managers is an extension of Ajax Systems’ philosophy of advancement through learning. Everyone who interacts with Ajax products gets access to high-quality equipment and a large ecosystem of expertise. All this allows partners to grow, scale their business, create strong competition, and develop the security industry.

Course format and content

The video course is hosted on the Ajax Academy platform and consists of four units. Each unit contains video lessons in which an Ajax Systems specialist talks about Ajax products, their advantages, methods of selecting and selling equipment for various facilities and also provides advice on communicating with customers.

In particular, course participants will learn the following:

• time-tested scripts with the SPIN selling technique,
• secrets for successful negotiations,
• methods for objection handling (both on site and via telephone),
• aspects of repeated contact with the client,
• ways to get recommendations.

Also, course participants get access to the educational base of additional materials that will help them improve their work efficiency.

The participants who successfully pass the final test and receive the certificate gain the status of a true Sales Hero in the world of Ajax security systems.

Course availability

Sales Hero course is in closed access. To access training, the partner must contact their Ajax Business Development Manager. Training is free for all authorized Ajax Systems partners. To become a partner, fill out the request form.

The course is now available in English for Ajax partners in 35 regions only. Please, contact your Ajax Business Development Manager to check the course availability in your region. All other languages and countries are to be added soon.

The course is now available in English for Ajax partners in 35 regions.

All other languages and countries are to be added soon.